Episode 49

COCA-COLA's SVP, Chief Communications, Sustainability, and Strategic Partnerships Officer, Beatriz Perez

Today, we have Beatriz Perez: Senior Vice President and Chief Communications, Sustainability, and Strategic Partnerships Officer for The Coca-Cola Company. Bea is responsible for managing Coke's commitments to ESG as well as global, external, and internal communications, digital media strategy, and financial and leadership communications.

Bea has also been named to various top leaders' lists, including the American Advertising Hall of Fame, the Sports Business Journal's Hall of Fame, and PR Week's Hall of Fame, and has been recognized as one of the '25 Most Powerful Latinas' by CNN and a 'Conservation Trailblazer' by The Trust for Public Land.

In this conversation, we discuss Bea's experience at Davos, her 25+ year history at Coca-Cola, the importance of leadership that creates space for growth, and Coke's multi-pronged approach to sustainability.

Please enjoy this conversation with Bea Perez.

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Produced by Simpler Media

About the Podcast

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Frictionless Marketing
Actionable discussions on what the failure of advertising means for modern marketers and future-focused brands.

About your host

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Lippe Taylor